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Digital Evangelist

Santa Clara


Digital Evangelist

You will be an integral part of a brand-new Digital Evangelism team as part of the Software AG API and Integration Business Unit. This is an important new team and role in the transformation of the company. In the position of Digital Evangelist, you will work as a trusted advisor with prospects and customers. You will promote Software AG as a thought leader in the domains of API management, microservices, hybrid integration and digital transformation. There is no business or organization that is not being changed significantly by the digital era. The Digital Evangelist will work with prospects and customers C-levels and technical leaders on a wide range of activities ranging from workshops, virtual consultations, best practices and adoption.


While the goal is driving and supporting the sales cycle for the company, you will often achieve this by gaining the trust of the prospect or customer in a vendor neutral manner. Every customer is unique in their needs, so you will need to quickly assess the areas that need attention and propose solutions that delivers them a winning strategy. You will work closely with product, Sales, pre-Sales and marketing teams.


This role reports to the VP, Digital Evangelist, in the API and Integration Business Unit.


Key Goals of the Position

  • Establish Software AG as the thought leader in the market for API and Microservices
  • Create compelling content that will expand our company’s brand and digital footprint through thought leadership
  • Aid in the creation of new models for engaging with decision makers at prospects and customers that make Software AG a trusted advisor


Essential Job Functions

  • Create thought leadership content and new engagement models, particularly in the area of API, Microservices and Digital Transformation, that can be delivered by the digital evangelist team and others
  • Work with Sales and pre-Sales team globally to engage with prospects and customers to understand their challenges in digital transformation and guide them on the journey with strategy and action plans. Create plan that includes all stakeholders and materials to help gain buy-in and eliminate roadblocks.
  • Design and develop paid workshops on API management and digital transformation that deliver customers with API and microservices best practices, maturity roadmap and architecture blueprints to for transformation.
  • Conduct short free online consultations with customers and prospects on API, microservices and iPaaS strategies and solutions to gain their trust.
  • Create compelling content that defines and promotes the Software AG point of view and evangelize it both internally and externally.
  • Speak at leading industry conferences and events communicating Software AG’s unique point of view to audiences.
  • Constantly create new thought leadership content and deliver it through various channels.
  • Work with industry thought leaders and Software AG community to establish a differentiated, bold and loud voice for Software AG in the market


Skills and Qualifications

  • Ability to quickly grasp a wide range of emerging technologies with the ability to combine design thinking, technology, data science and business, and understand how they come together to solve customer business problems.
  • Ability to quickly understand and absorb complex technical challenges, business needs, design solutions and effectively communicate them to a decision maker audience.
  • Be an engaging communicator, passionate about technology, and have a keen eye for detail, excellent organizational, analytical, and delivery skills, and have an entrepreneurial mindset.
  • You are a digital dreamer, thinking of what can be and expanding people’s horizons and thinking in new ways.
  • Proven track record as an influencer in the API or Digital markets.
  • Designed and delivered API, microservice and digital workshops and best practices to large enterprises.
  • In-depth practical technical experience with API management, microservices and integration solutions, customer challenges and best practices.
  • Minimum of 3 years of experience as a Digital or Technology Evangelist.
  • Over 5 years of work experience in enterprise software, SaaS and modern cloud solutions.



Software AG began its journey in 1969, the year that technology helped put a man on the moon and the software industry was born.

We’re passionate about software, passionate about our people, and passionate about using technology to create truly world-class products.



The name “Software AG” may never appear on your online banking screen, your sweet wrapper or the cup from your barista. You may never see “Software AG” in the movie’s credits, on your mouse or on the side of the plane you just flew —but our software is virtually everywhere. The fact is leading brands use Software AG technology every day to serve you better.  Leading organizations trust us. One reason: We’re driven by customer success.  We are the pulse that keeps the world living and thriving.



We have an open-minded culture where you have the freedom to “be your best you” and offer many challenging yet exciting projects for you to work on. You’ll have opportunities for international collaboration on top of a comprehensive training and development program that encourages professional growth. We are in an innovative market and offer future-proof products. Most importantly, we believe in work-life balance and offer flexible hours and overall a pleasant team-oriented working atmosphere.



  • The employees are smart, friendly and welcoming
  • Free underground parking – never get wet or shovel snow
  • Health Insurance starts your first day on the job
  • Three weeks paid vacation & three weeks paid sick leave
  • 10 paid holidays (including a floating holiday and a community service day)
  • 401(k) Plan with up to 5% employer match
  • Business Casual office
  • Kitchen on every floor with cable TV – also, subsidized snacks & cold drinks



Software AG is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration without regard to race, age, religion, color, marital status, national origin, gender, gender identity or expression, sexual orientation, disability, or veteran status.


Click on the link to view the full EEO statement



















Nearest Major Market: San Jose
Nearest Secondary Market: Palo Alto

Job Segment: Cloud, Pre-Sales, Technology, Sales